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Nov 08, 2013 | 24995 views | 0 | 72 | |
With fewer days between Thanksgiving and Christmas this year, shoppers will be more strategic than ever in their holiday shopping. Consumers will look to retailer sales and promotions and key shopping days, including Black Friday and Cyber Monday, to find the best deals. New data from Discover card's holiday shopping survey highlights the differences between Black Friday and Cyber Monday shoppers and reveals the method to their madness, key shopping strategies and what they plan to buy this season. The full data set from the survey can be found here.
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